Taito Figures: Prize Figure Lines and How to Pick

What Taito makes

Taito figures on Amazon US are prize figures. A prize figure is a figure first made as a prize for arcade and crane games in Japan. They're usually simpler and lower-cost than big scale figures, and they come in named lines. Taito lists its figures under a Taito Prize section on its Japanese site.

In our data, Taito covers anime figures, statues and action figures as types. In the grid, it's display figures. None is a posable figure with swap parts.

One character dominates. Of 40 listings in the grid, 24 are Hatsune Miku figures, in many outfits and versions. The rest come from Overlord, My Dress-Up Darling, Date A Live, The Quintessential Quintuplets, Re:Zero, Fate/Apocrypha, Jujutsu Kaisen, Frieren and DANDADAN, as the listings name them.

Taito lineup by line

AMP and AMP+ (ARTIST MASTERPIECE)

Taito describes AMP, short for ARTIST MASTERPIECE, as its top-tier figure line. It pairs well-known artists with Taito, aiming past the usual limits of prize figures. In our grid, eight listings carry AMP or AMP+ and one more spells out "Artist Masterpiece".

What the listings cover:

• Hatsune Miku: a Princess AMP Mermaid, a Sakura Lantern AMP+, Birthday 2023 and Birthday 2024 AMP+, and a Miku x Rody AMP+
• Overlord IV: an Albedo AMP+
• Date A Live IV: a Kurumi Tokisaki AMP+
• My Dress-Up Darling: a Marin Kitagawa AMP+
• Re:Zero: a Rem Artist Masterpiece

None of these listings states a height in our data. They're display figures in one pose, with the detail Taito puts into its top line. If you're buying one Taito figure as a centerpiece, this is the line name to look for.

Who it suits: someone who wants the most detailed Taito figure of a character. Who should skip it: someone filling a desk or a narrow shelf. Desktop Cute fits that job better.

Desktop Cute

Taito describes Desktop Cute as a series in seated poses, made to bring the character's cuteness close at hand. Seven listings in our grid carry the name, covering Hatsune Miku, Sakura Miku, Overlord, Date A Live V, My Dress-Up Darling and The Quintessential Quintuplets.

Seated figures are the only figures that get to sit down on the job. Nobody at the shop gets that deal.

A seated pose is shorter than a standing one. That's the whole point of the line name: it fits where a tall figure won't. The listings in our data don't state heights, so check the photos for the seat and the base shape.

Theo's take: "Desktop Cute is the first product I've seen named after where it goes. Everything else in my house is named after where it ends up." He was looking at the kitchen counter.

Coreful

Taito describes Coreful as a newer figure line focused on the characters at the core of each story, with detailed sculpts, clear parts and glossy paint. Two Coreful listings are in our grid: Frieren from Frieren: Beyond Journey's End and an Overlord IV Albedo in a nightwear version.

Wonderland

Wonderland is a Hatsune Miku series in fairy-tale costumes. Five listings in our grid: Little Red Riding Hood, Snow White, Rapunzel, Sleeping Beauty and Thumbelina. The Thumbelina listing states 18 cm in its name, which works out to about 7.1 in.

If you plan a row of these, they're designed as a set by theme. That makes them easy to shelve together.

Fashion

Three Fashion listings, all Hatsune Miku: a Lolita version, a Punk version and a Uniform version. The Uniform listing states 18 cm, about 7.1 in.

Other Taito figures in the grid

A few listings carry other line names or none at all:

• T-Most: one My Dress-Up Darling Marin Kitagawa figure
• DRESSTA: one DANDADAN Okarun (Transformed) figure
• Hatsune Miku standards: 10th Anniversary, Winter Live, 2nd Season Summer, Taito Uniform Volume 2, Original Casual Clothes, Cafe Maid and Sakura versions
• Fate/Apocrypha Rider of Black, Jujutsu Kaisen Gojo Satoru and Itadori Yuji Vol.2

Hatsune Miku at Taito: sorting the versions

With 24 Miku listings in one grid, it helps to sort them by what the version name is telling you. Here's how they group, by listing name:

• Dated releases: 10th Anniversary, Birthday 2023 AMP+, Birthday 2024 AMP+, 2021 ver. Drawn by Miku Sakura
• Seasons and events: Winter Live, 2nd Season Summer, Sakura Version, Sakura Lantern AMP+, Sakura Miku Japanese Cafe
• Costumes: Cafe Maid, Taito Uniform Volume 2, Original Casual Clothes, the three Fashion versions
• Fairy tales: the five Wonderland figures
• Line or collaboration names: Princess AMP Mermaid, Miku x Rody AMP+, Desktop Cute

That sort is useful for two kinds of buyers. A fan who wants one Miku can pick a group by look: seasonal, costume, fairy tale. A collector who already owns some can match a group and grow a row that looks planned.

The one thing I wouldn't do is buy by photo alone. Two Miku listings with similar colors can be different lines, different poses and different heights. Read the whole name, every word of it.

Beyond Miku: the same character in three lines

A few other series show up in several Taito lines in our grid, which makes them easy to collect as a set:

• Overlord: Albedo in AMP+ (Black Dress), Desktop Cute (Bunny) and Coreful (Nightwear), plus a Desktop Cute Shalltear
• My Dress-Up Darling: Marin Kitagawa in Desktop Cute, AMP+ and T-Most
• Date A Live: an AMP+ Kurumi Tokisaki and a Desktop Cute Tohka Yatogami

Three lines of one character means three looks: a seated Desktop Cute, a Coreful figure and a detailed AMP+, each in its own outfit. On a shelf that reads as a little series. On a gift list it means you have to say which one.

Seated and standing on one shelf

Desktop Cute and the standing lines mix fine if you plan the row. Put seated figures in front and standing figures behind, like a team photo with the short people kneeling. Everyone's face shows, and nobody's base hangs off the edge.

If your shelf is shallow, one row is all you get. Then alternate: standing, seated, standing. The heights go up and down, and you can see each one.

Reading heights from Taito listing names

Here's the quirk with Taito in our data. The height field is empty on every listing. But several listing names include a size:

Listing name says	About
4.7" (Original Casual Clothes)	4.7 in
7" (several Miku listings, Rider of Black)	7 in
7.8" (Taito Uniform Volume 2)	7.8 in
18cm (Thumbelina, Fashion Uniform)	7.1 in

I converted the 18 cm on the back of a work order. Eighteen divided by 2.54 is 7.09. Close enough for a shelf plan. Not close enough for Marisol, but she wasn't asked.

When a listing name has no size, look for one on Taito's product page or in the listing photos before you buy.

How to pick a Taito figure

Start with the character, then the version

Taito makes a lot of versions of the same character. For Hatsune Miku alone the grid has more than 20. If you're buying for someone, get the version name: "Wonderland Rapunzel", "AMP+ Birthday 2024", "Desktop Cute". The character name alone won't get you the right box.

Pick by pose and space

• Tall shelf, one figure: an AMP or AMP+ listing
• Desk or narrow shelf: Desktop Cute, seated
• A themed row: Wonderland, which is built as a set by theme
• Small and simple: the 4.7 in Original Casual Clothes listing

Read the dates in the name

Birthday 2023, Birthday 2024, 2021 ver., 10th Anniversary. Dates in a Taito listing name mark a specific release. Two Birthday listings are two different figures, not one figure listed twice.

Read the seller

Many Taito prize figures come through importers. Read where it ships from and when it's due, especially before a birthday or a holiday.

Buying a Taito figure as a gift

Prize figures are a common gift for anime fans, and Taito's lines make it easier than most, because the line name does a lot of the explaining. A short checklist:

• Series and character, spelled as on the listing
• Line name: AMP, Desktop Cute, Coreful, Wonderland, Fashion
• Version words, like "Bunny Ver." or "Liz Ver."
• Where it'll sit: a desk says Desktop Cute, a display shelf says AMP

If they collect one character, a version they don't have yet is the gift. If you don't know which ones they have, ask a friend who does. Duplicates are the one prize nobody wants twice.

Taito next to other prize figure makers

SEGA, Banpresto and FuRyu also make prize figures, each with their own line names. A Taito figure and a SEGA figure of similar size usually sit well together on one shelf. Check the height on each listing to be sure. The SEGA, Banpresto and FuRyu brand pages cover their lines the same way this page covers Taito, and the anime figures page sorts every maker's listings by stated height.

Display habits for prize figures

• Lift by the body near the base, not by hair, a sleeve or a held item
• Dust dry with a soft brush before anything wet
• Keep the box flat if you keep it, so the corners stay square
• Leave a finger's width between figures so you can lift one without nudging the next

These are shelf habits, not instructions from Taito. If a figure comes with care notes, follow those first.

Small parts and who they're for

None of the Taito listings in our data states an age. Some figures come with separate bases, pegs or small held items. Check the age label on the listing. Toys with small parts are a choking hazard for children under 3.

What we couldn't confirm

Taito's own prize pages gave us the descriptions of AMP, Desktop Cute and Coreful. We didn't open a first-party page with company facts for its figure business, so there's no founding year or ownership here. Product facts come from the listings in our data, checked on Amazon US on the date at the top.

Pick the version, then the pose, then the spot on the shelf. In that order, and you'll only need to measure once.